With cloud computing, small businesses have received a firm thrust in the right direction. They are getting access to facilities and capabilities that were once possible to only large companies. Now small businesses can utilize the services of the Cloud with a reliable Internet connection and a browser on a monthly payment basis.
Once your business joins the cloud, you have access to everything from data to customer relationship management systems and more.
Here are eight effective ways in which Cloud Computing will drastically help improve your business.
1. Help put your money to other aspects of business
When you move all the important services into the cloud, it would help you save a lot of money, thereby enabling you to stretch your budget much further than you expected, helping your business grow in other directions. You can cut costs on server maintenance, server upgrades, software licensing and power and cooling costs.
2. Cloud services are pay-for-what-you-use services, giving you room to grow
In cloud computing, you pay only for what services you use. This helps you save money, once more, giving you room to expand and grow your business. As Skype (News - Alert), Microsoft Hotmail, QuickBooks and Simple Start are in the cloud, you can operate nimbly, lower costs and grow your business.
3. Cloud computing offers scalability
Cloud computing offers scalable solutions, so as you grow, cloud based technologies grow with you. The growth comes mainly in terms of storage capacity and by adding more space whenever you need them.
For example, e-retailers often experience a boost in their website traffic during sales and promotional offers. Their cloud servers will automatically allocate more space to accommodate this activity spike on the basis of demand.
If space is not allocated, the servers will not be able to handle all the orders and the website will crash. And the e-retailer will be charged only during such an activity spike.
4. It can help resolve problems much faster than you expected
Since cloud services are reliable and more efficient than most of the on-premises services, your IT staff can concentrate on improving customer experiences and perfecting their services. They become more dedicated because they don’t have to worry about servers and hardware.
5. Your employees are no longer confined to the physical walls of the office
With cloud, small business workers can access their email from anywhere and respond to customers, send and access documents 24/7.
Through cloud services, there is an improved collaboration among team members even if they are not sitting in the office at the same time; the team members can view the files online in real time and see what changes the other makes. So they no longer have to worry about merging documents, managing multiple versions and so on.
6. Automated and redundant data back up
There is a smaller chance of data being lost if it is saved in the cloud. If you are storing your data in a physical server, then chances are that it could get stolen, destroyed, lost or misplaced.
The service providers save the data in the cloud in multiple locations so virtual disasters do not normally affect them. Your business continuity will not suffer in any manner.
7. Cloud computing helps in search marketing
Cloud computing help you put your PPC campaigns in one place, so your customers and clients can discover your business online. Your search marketing strategy goes smoothly, and you can grow your business much faster than imagined because cloud computing helps in budgeting and determining your ads as well.
8. With cloud, your business operations are much faster
It doesn’t matter if your office is small or if your business is just gaining speed. You can be quick in responding to demands, and also retrieve and share files with ease.
Through cloud, you can conduct virtual meetings and it gives the feeling that you are always approachable and reachable. Erase the word “delay” from your dictionary. Get the drift?
If you are a new small business owner, then starting on the cloud is not something you need to think twice about. But if you have an already established small business, then moving to the cloud may present a few challenges.
Hiring a good service provider with a robust integration platform would help overcome these challenges. And security is an issue you shouldn’t compromise on.
Since your data will be in the cloud, other companies will probably share the same space as well. A reputable cloud provider would alleviate your concerns and provide security that far surpasses any in-house providers.
About the Author
Sunu Philip is the Inbound Marketing Head for Cabot Technology Solutions - an IT consulting firm specializing in Web and mobile technology solutions. Cabot offers progressive end-to-end business solutions, blending a solid business domain experience, technical expertise and a quality-driven delivery model.
Edited by Alicia Young