|[August 23, 2012]
Boingo's Wi-Finder App Update Helps Save Money with Data Tracker
LOS ANGELES --(Business Wire)--
Boingo Wireless (News - Alert), Inc. (NASDAQ: WIFI), the Wi-Fi industry's leading
provider of software and services worldwide, today introduced an updated
version of its Wi-Finder app for iOS that helps users save money on
cellular data charges by including a data tracker to help monitor usage.
The new Wi-Finder update features a mobile data usage tracker that helps
iPhone (News - Alert) and iPad 3G/4G users stay within their mobile data plan limits
and avoid expensive data overage charges by showing how much data has
been used on both 3G/4G and Wi-Fi. The enhanced Wi-Finder app for iOS -
which also includes a personal VPN and still makes it easy to connect to
more than 500,000 hotspots worldwide - is now available in the iTunes
Wi-Finder's data usage tracker simplifies the data management process
for users on any plan with custom settings for data allotments, overage
rates and billing cycle. The tool automatically tracks cellular and
Wi-Fi usage in megabytes, and gives users a color-coded graph that
delivers at-a-glance data usage stats in real time. The tracker also
highlights projected monthly savings from using Wi-Fi instead of 3G/4G.
"With unlimited mobile data plans nearing extinction, our enhanced
Wi-Finder app lets users enjoy their favorite content without racking up
expensive data overage charges or upgrading their plan to a higher data
limit," said Dawn Callahan, vice president of consumer marketing for
The latest version of the Wi-Finder app is debuting just as iOS usage
and consumer concerns about mobile data plan costs continue to increase. Parks
Associates research recently found that nearly 50% of smartphone
users do not know how much mobile data they use each month.
"We've seen continued growth in data consumption by our users just as
all the mobile carriers are restricting the amount of data they can use
each month. People want to watch videos and upload photos without having
to know how many megabytes they've used or figure out what it's going to
cost them," added Callahan.
The updated Wi-Finder app also includes the Boingo Secure VPN and Wi-Fi
hotspot finder. The Boingo Secure VPN is a free, one-click security
solution that simplifies keeping user data secure on open Wi-Fi networks
by encrypting all communications. The Wi-Fi hotspot finder helps users
track more than 500,000 commercial hotspots and hundreds of thousands
more crowd-sourced free hotspots. The app helps users identify the best
possible hotspot by color-coding hotspots based on known quality data.
About Boingo Wireless
Boingo Wireless, Inc. (NASDAQ: WIFI), the world's leading Wi-Fi software
and services provider, makes it easy, convenient and cost-effective for
people to enjoy Wi-Fi access on their laptop or mobile device at more
than 500,000 hotspots worldwide. With a single account, Boingo users can
access the mobile internet via Boingo Network locations that include the
top airports around the world, major hotel chains, cafés and coffee
shops, restaurants, convention centers and metropolitan hot zones.
Boingo through its Concourse Communications Group subsidiary operates
wireless networks at large-scale venues worldwide such as airports,
major sporting arenas, malls, and convention centers, as well as quick
serve restaurants. For more information about Boingo, please visit http://www.boingo.com.
Boingo, Boingo Wireless, the Boingo Wireless Logo and Don't Just Go.
Boingo! are registered trademarks of Boingo Wireless, Inc. All rights
reserved. All other trademarks are the properties of their respective
Cautionary Statement Regarding Forward-Looking Statements
This press release contains "forward-looking statements" that involves
risks, uncertainties and assumptions. Forward-looking statements can be
identified by words such as "anticipates," "intends," "plans," "seeks,"
"believes," "estimates," "expects" and similar references to future
periods. These forward-looking statements include the quotations from
management in this press release, as well as any statements regarding
Boingo's strategic plans and future guidance. Forward-looking statements
are based on our current expectations and assumptions regarding our
business, the economy and other future conditions. Since forward-looking
statements relate to the future, they are subject to inherent
uncertainties, risks and changes in circumstances that are difficult to
predict. Our actual results may differ materially from those
contemplated by the forward-looking statements. Important factors that
could cause actual results to differ materially from those in the
forward-looking statements include regional, national or global
political, economic, business, competitive, market and regulatory
conditions, as well as other risk and uncertainties described more fully
in documents filed with or furnished to the Securities and Exchange
Commission ("SEC (News - Alert)"), including Boingo's Form 10-K for the year ended
December 31, 2011 filed with the SEC on April 13, 2012. Any
forward-looking statement made by us in this press release speaks only
as of the date on which it is made. Factors or events that could cause
our actual results to differ may emerge from time to time, and it is not
possible for us to predict all of them. We undertake no obligation to
publicly update any forward-looking statement, whether as a result of
new information, future developments or otherwise, except as may be
required by law.
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