BRIEF: Hot offers full cable TV plan for NIS 399 a month
Jan 09, 2013 (Globes - McClatchy-Tribune Information Services via COMTEX) --
Hot Telecommunication Systems Ltd. today announced a full cable television plan, including premium stations, at a fixed price of NIS 399 a month. The company says, "The financial value of this full plan for a customer is NIS 914."
The launch price is NIS 315 a month for the platinum plan and NIS 249 a month for the top plan, which does not includes sports channels. The triple top plan, including television, unlimited telephony, and 30-gpbs Internet access is NIS 349 a month. Hot says that the financial value of this plan for the customer is NIS 743. The triple platinum plan, which offers 100-gbps Internet access, is NIS 415 a month.
Hot CEO Herzel Ozer said that Hot subscribers change channels 160,000 times a month, and that the new plan will end customers' deliberations whether to order channels and how much to pay for them, once and for all. "My goal is to make Hot into Israel's telecommunications leader. Over the years, we took one step after another to show that we're talking about a different company. Today, we are proud to present you with a breakthrough," he said.
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