|[January 29, 2013]
SAN DIEGO, Calif. --(Business Wire)--
Did you know that 40 percent of the electricity used to power home
electronics is consumed while they are turned off Did you also know
that the amount of energy consumed by U.S. homes for air conditioning
has doubled in the last 12 years, to 317 billion kilowatt hours
To help educate consumers on these staggering statistics and more, a
group of leading energy and environmental groups today launched
PowerOverEnergy.org. The website is a one-stop-shop chockfull of
information about smart grid modernization and energy efficiency to arm
website visitors with the tools to understand more about the power we
generate, transmit, consume and conserve. Initial coalition members
include Edison Foundation's Institute of Innovation, Electricity,
Efficiency, Environmental Defense Fund, Global Green, GridWise Alliance,
Silicon Valley Leadership Group, Silver Spring Networks, Smart Grid
Consumer Collaborative and Sustainable Silicon Valley.
Electricity is an essential part of everyday life. The average consumer,
however, knows little about how it is generated, distributed and
consumed, and knows little about maximizing efficiency and monetary
savings. As a result of this gap in understanding, they are often
unaware of the very real challenges facing America's electricity grid
which, if not addressed, will have a direct effect on every consumer.
"A well-designed smart grid will drive the clean energy revolution we
need - growing our economy, securing our energy independence, increasing
our global competitiveness and empowering consumers, while protecting
our air, water and health. And it must be designed first and foremost to
meet community needs," said Jim Marston, vice president of Environmental
Defense Fund's U.S. Energy and Climate Program. "Consumers - the
families and businesses that use electricity - play an active role in
transforming the way we use energy and are crucial to realizing the full
promise of a smarer grid."
Modernizing the grid will help the industry manage supply and demand
more effectively, prevent waste and avoid costly service interruptions.
The nation needs an energy network that prepares consumers for the
future - one that is flexible, responsive and resilient.
"Silver Spring is proud to be a founding member of Power Over Energy.
We, as consumers, all need a better understanding of energy and the
impact our energy choices have," said Lisa Magnuson, Senior Director of
Consumer Education and Brand Programs, Silver Spring Networks. "Our goal
with this campaign is to increase energy literacy, empowering and
motivating consumers to make smarter energy decisions along the way."
To make this a reality, every consumer needs to play an active role in
the grid modernization conversation, but most are not equipped with the
knowledge to do so. PowerOverEnergy.org will provide them the
information they need to help move the country to a cleaner, more
efficient, resilient and sustainable energy future through needed
investments in the electricity infrastructure.
Every consumer has the power to make a difference. PowerOverEnergy.org
is a call to action, a resource that engages consumers in the
conversation and encourages them to become active, informed participants
in the energy discussion.
About Power Over Energy
Power Over Energy is an energy literacy campaign created by a coalition
of energy and environmental groups to engage the public and give
consumers the information they need to begin to take control of their
energy usage. Members of the coalition include Edison
Foundation's Institute of Innovation, Electricity, Efficiency, Environmental
Defense Fund, Global
Valley Leadership Group, Silver
Spring Networks, SmartGrid
Consumer Collaborative and Sustainable
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