|[February 26, 2013]
Henry Schein Dental Marketing Group Arms 800 Sales Reps with iPad Solution Created with the FileMaker Platform
SANTA CLARA, Calif. --(Business Wire)--
Over the last 80 years, Henry Schein Dental has reinvented itself to
meet customer needs, taking advantage of technology breakthroughs and
tapping into burgeoning markets. Today, the FileMaker
Platform is helping the Fortune 500 company showcase its products
with a custom sales-literature solution running on iPads in the hands of
800 sales consultants.
Instead of requiring their customer-facing representatives to carry
volumes of printed sales materials on everything from overhead lights to
X-ray equipment, the Schein's marketing group created a custom solution
Pro 12. The solution runs on FileMaker
Go for iPad, a free app on the iTunes App Store.
Already, 800 Field Sales Consultants are equipped with iPads and are
more productive and successful. They can:
Search through thumbnails of literature
Pull up pertinent brochures or other materials
Order a PDF or print version and deliver personalized, "just-in-time"
sales materials to customers on the spot
Significantly improve speed of customer communication and knowledge of
available sales tools
On the back end, FileMaker
Server 12 tracks quantities of sales materials to see exactly what
needs to be printed, potentially saving tens of thousands of dollars
previously wasted on overstocked, never-used brochures. Warehouse
workers are delivered literature requests and can immediately ship out
information to customers. Marketing staff track status from their
desktops, and ensure the riht products with the right descriptions are
in the system.
With a PHP-based FileMaker solution, Henry Schein Dental delivers the
same custom literature solution to another 400 Field Sales Consultants
who choose to use a web browser on their desktops and laptops.
the video now >
"FileMaker has proven to be the perfect platform for developing
advanced, yet user-friendly, iOS-compatible business solutions in a
short period of time." - Jon Baucom, director of marketing, equipment
and technology group, Henry Schein Dental
Learn why the FileMaker Platform is the fast, cost-effective way to
develop custom business solutions for iPad, iPhone (News - Alert), Windows, Mac and the
About FileMaker, Inc.
is the leader in easy-to-use database software. Millions of people, from
individuals to some of the world's largest companies, rely on FileMaker
software to manage, analyze and share essential information. The
company's products are the FileMaker line - versatile database software
for teams and organizations, for Windows, Mac, iPhone, iPad and the web
- and Bento, the personal database for Mac, iPhone and iPad. FileMaker,
Inc. is a subsidiary of Apple (News - Alert).
Copyright © 2013 FileMaker, Inc. All rights reserved. FileMaker and
Bento are trademarks of FileMaker, Inc., registered in the U.S. and
other countries. All other trademarks are the property of their
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