Echo360 Acquires ThinkBinder
DULLES, VA, Apr 16, 2013 (Marketwired via COMTEX) --
Echo360, the market leading active and distance learning solution,
announced the acquisition of ThinkBinder, a social collaboration tool
that enables crowdsourced learning and online study groups. Students
at Echo360 institutions will be able to share their notes, insights
and ideas with their peers, improving the learning experience with
knowledge gleaned from fellow students.
ThinkBinder will be included in current Echo360 technology,
complementing the existing lecture capture and student engagement
features, and results in industry's only comprehensive active
Research indicates that the use of social media tools like Twitter(R)
outside the classroom can positively influence student learning
outcomes(1). ThinkBinder allows educators to take advantage of
today's social media environment to improve the learning experience.
Students and instructors form invitation-only online study groups for
courses. They can collaborate and complete group projects with
familiar social tools like discussion feeds, collaborative
whiteboards, file management, and text/video chat in a private cloud
"The acquisition of ThinkBinder brings the best of social media to
the Echo360 active learning solution. Students benefit with
crowdsourced learning while instructors can participate and monitor
as needed," said Fred Singer, CEO of Echo360. "This drastically
improves an institution's ability to enhance the experience for
on-campus, distance and even MOOC students by creating a connected
and collaborative online learning experience."
This is the second acquisition by Echo360 since investment from
Revolution Growth in early 2012 and signals continued rapid growth
for the company. In November of 2012, Echo360 acquired LectureTools.
Founded at the University of Michigan, LectureTools enables
instructors to engage students through digital polling and questions
during traditional class time.
Echo360 fuels teaching and learning moments before, during and after
the class. Instructors ask questions and poll students to increase
engagement and participation levels during the class session. Echo360
then records, broadcasts and archives traditional classroom lectures
and instructional material. These materials are available after class
on virtually any smart phone, tablet or computer to help students
increase the efficiency and effectiveness of study time. With the
addition of ThinkBinder, communication between students is pushed
beyond the traditional classroom or face-to-face study group by
driving instant and continuous communication between peers and the
"Colleges and universities are realizing the significant value of
distributing their course material online, and Echo360 enables the
creation of that content at scale," said Greg Golkin, Founder of
ThinkBinder and now Head of Platform Innovation at Echo360.
"Together, Echo360 and ThinkBinder add a contextual conversation to
the content, transforming the once passive viewing experience into a
dynamic, social and engaging learning opportunity."
Launched in 2012 ThinkBinder operates out of their office in New York
City. The ThinkBinder team will transition into positions with
Echo360 and the company plans to expand the office. Financial terms
were not disclosed.
(1) R. Junco, G. Heibergert & E. Loken. The effect of Twitter on
college student engagement and grades. Journal of Computer Assisted
More than one million students in 6,000 classrooms at 500
institutions in 30 countries rely on Echo360 active learning
technology to enhance their educational experience before, during and
after class. Developed for educators by educators, Echo360 increases
in-class participation with digital polling, provides a rich
out-of-class experience by recording and sharing course instruction,
and delivers deep usage analytics to help instructors gauge student
progress in a course. Students watch, collaborate and participate on
smartphones, tablets and laptops, wherever, whenever they choose.
Echo360 was recognized with the Product Line Strategy of the Year
Award from Frost & Sullivan, is CSIA-certified for outstanding
customer service, and was named a Visionary Vendor in Educational
Technology by IT research firm Basex. Echo360 is backed by Revolution
Growth led by Steve Case, Ted Leonsis and Donn Davis.
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Gabriel del Rio
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