[April 29, 2013]

HealthLinkNow Integrates SBR Health as It Drives the Evolution of Personalized, Patient-Centric Care

HealthLinkNow Inc. (HLN), a fully integrated online network of specialists connecting people to healthcare, when and where it's needed, and SBR Health, Inc. (SBR), a provider of video-based solutions to enable the creation of Virtual Healthcare Delivery Networks (VHDNs), announced HLN has selected SBR's video call routing and management solution to manage virtual patient-provider visits on HLN's telemedicine network. Now, HLN providers can schedule and conduct virtual patient appointments securely in the cloud with the same virtual visit platform used by top US healthcare delivery organizations such as Partners Healthcare, Mayo Clinic, Johns Hopkins, Joslin Diabetes Center and Boston Children's Hospital.

HLN uses secure videoconferencing to allow patients to find, schedule and connect to health providers from a hospital, clinic or from the privacy of their home, office, or anywhere with an internet connection. Much like booking an airline ticket online, HLN patients have a simple and secure portal that provides direct access to care at any time, location, and using any device. Healthcare providers can now spend more time with patients as HLN handles the billing and sheduling, while providing an electronic health record and secure videoconferencing system.

Healthcare providers and patients will benefit from the HLN-SBR partnership as the SBR solutions are uniquely designed as clinical overlays with the technology in the background, allowing clinicians to receive, and deliver care to anyone, regardless of location and time. "The HealthLinkNow online clinic and the care we bring through telemedicine to hospitals, health systems and organizations, as well as to people in their homes, are ideally suited for patients who live in geographically inaccessible areas or have time or work constraints in physically accessing their providers," states Barb Johnston, HealthLinkNow CEO and co-founder. "It will also give physicians an easy and cost-effective way to deliver their services over a high-quality telemedicine network, something that has been a barrier to adoption for many clinics and individual providers."

"Despite decreasing equipment costs and low-cost ubiquitous video chat capabilities on PCs and personal devices, it has been difficult to integrate video communications into health care practices," said Peter Eggleston, Chief Marketing Officer of SBR Health. "The problem has been that telemedicine by itself has not integrated well into traditional clinical workflows. The addition of SBR's call and resource management solutions to HLN's online clinic network provides a "push-button" and simple video visit solution that is seamlessly integrated with any provider's practice-large or small."

Together, HealthLinkNow and SBR Health are supporting the dynamic nature of healthcare delivery and uniquely solving the problem of how to make connecting patients and providers as simple as clicking a link. Through these innovations, healthcare organizations and providers everywhere will be able deliver care when and where it's needed, participating in the evolution of personalized, patient-centric care.

About HealthLinkNow, Inc.

HealthLinkNow, Inc. is a fully integrated online clinic of specialists providing health services through secure video visits linked to its electronic health record, online prescribing, billing and scheduling systems. HealthLinkNow has developed its online health services to make healthcare more efficient and convenient for both providers and patients. www.HealthLinkNow.com

About SBR Health, Inc.

SBR Health Inc. (SBR) provides video-based solutions that enable the creation of Virtual Healthcare Delivery Networks (VHDNs). SBR focuses on the problem of how to most effectively integrate video communications into existing information technology infrastructures and clinical workflows. www.sbrhealth.com

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