Netformx Helps Manage the Complexity of Creating Correct, Profitable Proposals

By Paula Bernier, Executive Editor, TMC  |  November 16, 2015

Putting together multifaceted data and telecommunications solution proposals for enterprise customers is no easy task. Not only do sales people need to pick and choose from the array of different cloud and on-premises offerings from various vendors, they want to be able to take advantage of the multitude of rebate programs offered by companies like Cisco (News - Alert), and they want to know that the solutions they’ve put together will be profitable for them and their organizations.

Netformx provides sales enablement and profit acceleration tools aimed at service providers, systems integrators, and value-added resellers that do all of the above. As Netformx CEO Ittai Bareket (News - Alert) told me during an interview last week at TMC Editor’s Day Silicon Valley, the company now serves more than 2,000 customers in over 120 countries.

Its products include various solutions designed for channel partners, sales engineers, and sale people. And its KnowledgeBase includes more than 1 million devices and more than 3 million rules.

Its client list includes such well-known service providers as A&T, Belgacom, Bell, CenturyLink, Dimension Data (News - Alert), Sprint, Verizon, and many others. Sprint Business is using the Netformx solution to quote everything its business is selling, Bareket said. Using the Netformx solution the sales person can generate a proposal then and there for the customer, and can pull in proposals involving other service providers.

The need for the kind of tools Netformx provides is growing, Bareket said, in light of the growing complexity of telecom and datacom networks and technologies. For example, he said, businesses frequently leverage a mix of cloud and on-premises solutions, adding to the complexity. But whatever the products and technologies involved in a solution, Bareket said, Netformx helps its users be more prescriptive in their behavior to increase their profitability.

Edited by Kyle Piscioniere